Register a trademark!

Trademark

National, EU and International Trademark Registration

A well-chosen product or service can help your business grow. Building, maintaining and expanding your market can be supported by the protected name, logo, slogan or other distinctive sign of your products, services or business: your trademark.

Do you know where, how and for what you can obtain trademark protection? When is the right time to choose and file your trademarks? Where and how, at what cost and how quickly can you register a trademark?

Why is it worth having a trademark?

For the goods and/or services it is registered for, a trademark gives you the exclusive (monopoly) right to use the protected sign on the market.

This allows you to prohibit anyone else from using your trademark, or a sign similar to it, for identical or similar goods and services, and you are the one who can authorize others to use your trademark in return for a fee (licensing). Based on your trademark, you can enforce your rights faster and more easily against anyone who infringes it, and you are protected against counterfeits ordered from abroad (e.g. from China) in small parcels or arriving in large quantities, as well as against counterfeits and parallel imports manufactured or sold domestically.

We provide full protection for your trademark (also known as brand or logo), from strategic advice through registration and portfolio management to enforcement. Our experts offer comprehensive strategic advice from the moment the idea is born, assisting you with:

  • developing and implementing the right protection strategy;
  • preparing and filing national, EU and international trademark applications, and legal representation in trademark proceedings (opposition, invalidation, cancellation);
  • searching for prior trademarks and rights;
  • representation before the Hungarian Intellectual Property Office, the European Union Intellectual Property Office (EUIPO) and the World Intellectual Property Organization (WIPO).

Obtain protection with an expert: for what you need and where you need it! By choosing the right trademarks at the early stage of brand building, you can avoid costly rebranding later.

If your existing trademarks are being infringed or your products are being counterfeited, see our Brand Protection and Enforcement page for more information.

Can we help? Get in touch with us!

Online Trademark Filing

New! Online trademark filing on the Mihalics Law Firm website! Check out our packages and submit your trademark! Our expert attorney colleague will support you with the filing process and any further questions.

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